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HOW TO GET AHEAD IN MARKETING USING A CONTENT PLANNER

The influencers have cracked the code, big brands have as well, but do you know how to make social media work for you for free? To consistently create, post and engage with the right people online? Just take one look at your news feed on [...]

TEN QUICK TOPIC TIPS TO BLOG ABOUT: PART I

If there is one question every business owner has from time to time it’s…what do I blog about? It could be for social media, your podcast, video or your website. What in the heck will I talk about this week? WE HAVE YOU COVERED Over [...]

WHERE TO FIND THE VALUE IN NETWORKING

As Managing Director of eWomenNetwork Australia, I am constantly meeting new people. As I have mentioned before, I see my role as the connector and indeed the hashtag for our Chapter is #connectingcontinents. Recently I had a member ask me about how to define the [...]

STOP HELPING EVERYONE, IT’S COSTING YOU YOUR BUSINESS

Anyone else get caught up in helping everyone else first before ourselves sometimes? The other day I was sitting on a zoom call with a group of women entrepreneurs connecting and discussing business challenges and it was a great event. On the call was a [...]

THE FOUR MOST IMPORTANT SOCIAL MEDIA SUCCESS FACTORS

Recently I ran a member only event in our eWomenNetwork Australia chapter, it’s a conversation style event, with great discussion and really valuable information, with a focus on social media for business. The theme for the event was a question, and I thought I would [...]

No one is good at everything.

When you are a business owner, it can get quite tricky working out what you’re good and what you’re not.

In business, when you have to play the roles of CEO, financial controller, admin and coffee runner, all at the same time, marketing is left usually till last.

The thing is, when you’re the owner, YOU are marketing you…people buy from people, not brands.

I am a small business marketing expert helping business owners leverage what they do and market strategically using tried and tested methods (which cost NOTHING) for PROFIT, to embrace social media, where results are achieved minus the stress, confusion or being overwhelmed.

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