As the most famous horse race fast approaches, for many, it is the only time in the year to pick a winner. For those who are NOT in the know, there are so many ways to choose the horse, choose the rider, choose the trainer...maybe the colours, the name…got to be in it to win [...]

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No one is good at everything.

When you are a business owner, it can get quite tricky working out what you’re good and what you’re not.

In business, when you have to play the roles of CEO, financial controller, admin and coffee runner, all at the same time, marketing is left usually till last.

The thing is, when you’re the owner, YOU are marketing you…people buy from people, not brands.

I am a small business marketing expert helping business owners leverage what they do and market strategically using tried and tested methods (which cost NOTHING) for PROFIT, to embrace social media, where results are achieved minus the stress, confusion or being overwhelmed.