Setting intentions is a lot of fun, being focused, working out what you want to achieve, and by when…

Everyone has goals and dreams, some bigger than others.

In business, it is no different.

Better cash flow, increased margins, setting the business up to sell, being able to work on the stuff you really want, or writing a book, running events and more.

We all have something we are working for, something bigger, better, greater than where you are right now.

Each week, I hear from many business owners struggling with this very thing. Setting the goals is the easy part, following them through looks like the hardest part to pull off.

These people say they set a good intention, they get started towards what they want, things go well for a while and before they know it…. something stalls, distraction kicks in and the consistency is not there for the long haul.

Ever felt like that?

Me too.

How many times have you started a new project, a revenue stream, a product or service and the first few weeks were ok, you work on it for a bit. The excitement wears off a little and a search for a better, quicker way begins and…. You start something else. You quickly set another goal, never quite finishing any of them.

Start, Stall and Stop…Repeat.

There are so many articles and information out there about motivation, and why some people reach their goals and others do not.

It’s more than that…whether you get your motivation from yourself or from others isn’t the point either.

The real challenge is dealing with the boredom when it is no longer exciting and becomes annoying.




The key to reaching your goals is in the way you handle the boredom of doing the same thing day in, day out, without the instant gratification we all strive for.

Delayed gratification doesn’t sound very exciting, does it?

The ability to work when things aren’t easy is what separates out the winners from the amateurs.

You may have heard about the 10,000 hours rule of deliberate practice to become a true expert and a leader in your field by Malcolm Gladwell in his book Outliers.

The working towards what you want without the fanfare, without the recognition and feelings of success, where you’re silently working in the trenches, without guidance or motivation.

Alone, where your family or your kids don’t get it and want you to stop and hang with them.

It’s a tough call.

Do you have what it takes to work when things are not easy?

Be it at work, when you study, or when you want to change to something new.


It’s All In The Process

When thinking about goals, most people focus on the result, the outcome and not the way they plan to get there.

How many times have you heard…

‘I just need to get that next qualification; then I would have the credibility I need’.

‘If I can just lose 15kg, I will then be fit’.

‘If I can get an article published in Huffington Post, I will be set’.

Take a closer look at the statements…the focus is on the event, the outcome, rather than the process.

do-what-you-really-wantYes, it’s the boring process.

Professional growth is not an event.

Health is not an event.

Growing your business is not an event.

Take a look at the top athletes, top public speakers and entrepreneurs, it is well documented how they work hard on consistently reaching their goals.


Where is the focus?


The focus is on the process, the commitment to the daily practice, of being the best they can be every SINGLE day…not the event.

They fall in love with the daily routine, a single focus on the process and not the outcome.

Having that qualification is great, as long is it one that gets you to where you want to go. Will it make you money? Will it teach what you need to know? But the only way to really get credibility is to fall in love with working on YOU and the process of being the expert in your field.

Giving away 15kg’s is certainly a part of being fit. But the only way to reach your goal is to fall in love with the process of consistent exercise and great nutrition.

Being published in the Huffington Post will be amazing, however, your business starts with falling in love with writing, posting and publishing consistently to the right audience.

If you want to become better in anything. Dreaming, talking and planning your results won’t cut it. Fall in love with the process of doing the work.

Model the behaviour of someone who does the work…not just someone who talks about it.

Think of boring as your new best friend.

Fall in love with the consistent practice, repetition and the process, however boring that may sound.