The light dawns…yeah…you get it, your big idea for your small business!

Your heart starts to beat a little faster, you feel that warm excitement feeling spilling out of your body, and you say to yourself.

“I’ve got…Yes, this is the one’.

You feel it down deep, that sense of knowing…and your instinct is firing off in a really awesome way.

You spend some time thinking about your idea, you map it a little more.

This new idea for your business is a cracker, and you know it’s a good one, and going to really grow your business, make a lot of money.

You don’t have all the details, you don’t need them yet, you have the concept, the dream and the vision.

You can’t wait to catch up with your partner and family to share your little gold mine.

The moment comes, you talk, you hear the excitement in your own voice…the passion…

It could be to start a new income stream in your business…or a way to travel and work overseas…something that is going to add a lot of money to your bank balance…something to give you the lifestyle you want.

You’re not prepared for what happens next.

You’re met with a long pause, you see the doubt in their eyes, and then you ask their opinion.

(What were you thinking?)

It won’t work, how do you think you can pull that off?…you don’t have the qualifications, their eyes glaze over as they tell you all the reasons why it won’t work.

Sound familiar?

Why can’t they see what you do?  Bloody closed minded fools…The problem is that no one believes you.  You’re the only one who gets it.



Think of all the movies that you’ve watched…in most, there’s a common theme.

The underdog.  That person who is pushed around, has had all the bad things happen, yet seems to come up with a solution to the problem, and pulls it off with resounding success.

Oceans 12, Erin Brockovich, Slumdog Millionaire, Bilbo Baggins in The Lord of The Rings and the list goes on. The little known or valued person who ends up being the exception to the rule.

The character who comes up with a super cool plan comes up with the action and gets the prize.

Almost all of us dream of being that person, the one who may not want the fanfare or the fame, but who wants to be the exception and stand up for what you believe….to be the exception rather than the rule.

With that said, this is where the negative opinion and doubt comes in.  The stories of others who have tried it before and failed.  Or the story of someone wildly successful, and how it simply is not possible to be that person.

Who would have thought a couple of college guys could have come up with something like Facebook, or Apple…or the next thing?